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Our aims and objectives

If you were wondering about our aims and objectives for Project EDWARD, then here are the details:   Short-term objectives: To provide a high-profile, intriguing banner/umbrella, within which any road safety initiative could legitimately be organised, and that would provide a powerful, connected media hook. To avoid the need, where possible, for additional money to…

Holiday time!

Heidi Duffy writes… Suit cases packed, boarding passes printed and sun cream at the ready? Stop! Did you remember to pack a copy of the highway code for the resort you are visiting? Keeping safe on the roads might not ‘ factor’  on your holiday check-list but every year hundreds of holiday makers are killed…

The Clock Is Ticking!

Heidi Duffy says there is so much that we can all be doing to prepare in advance for this important project… Remember what your teacher at school told you before an exam? ‘Fail to prepare and prepare to fail!’ (usually delivered in a stern voice with the optional finger wag!). Well, Professor Right (middle name…